SAY!, a Ukrainian 3D motion and brand-identity artist, is breathing new life into the consumer culture of the 1990s and 2000s through vibrant animated digital creations. Known for a distinct style of Ukrainian 3D nostalgic design, the artist transforms outdated physical relics—such as keychains, toy packaging, and MiniDiscs—into polished digital pieces that elevate familiar artifacts into collectible modern art.
Rather than relying purely on superficial nostalgia, SAY! uses cultural references as foundational visual assets. Notable examples include transforming the Neon Genesis Evangelion logotype into a sleek, dimensional type and treating obsolete technologies like the MiniDisc as a “metal ritual,” capturing an enduring aura of futurism. This meticulous approach balances contemporary aesthetics with timeless appeal, framing these historical objects not merely by their practical utility, but as vessels for personal identity and shared cultural memory. The artist’s diverse portfolio features colorful 3D renderings of vintage technology, including retro cassette players, classic computer monitors, rotary telephones, pagers, floppy disks, vintage camcorders, Game Boy consoles, CD players, and classic boomboxes.
