Ukrainian fashion brand Ksenia Schnaider has been selected for the participation at the Pitti Uomo 98, a famous bi-annual menswear fashion show held in Italy. It usually showcases fashion giants like French Givenchy and Italian Armani as well as less popular brands.
Ksenia Shnaider will be one of thirteen other men’s fashion companies — plus one special guest Parisian brand Y/Project — that will join the show’s Sustainable Style section this year.
Scheduled for July 16–Oct. 9, the exposition will livestream on Pitti Connect, a website launched during the COVID-19 pandemic by Italian fashion event organizer Pitti Immagine to keep the global vogue business players connected while physical shows were suspended.
